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50 George Street London W1U 7GA

26/01790/ADVAdvert Application (ADV)Awaiting decision
Advertisement consent
Site boundary (council red line)

Proposal

Display of one non illuminated fascia sign measuring 0.25m x 0.45m and two non illuminated projecting sign measuring 0.45m x 0.45m, one fronting George street and one fronting Kendall Place.

Received
19 March 2026
Decision due
14 May 2026
Ward
Marylebone
Agent
DARA Planning
  1. Received19 Mar
  2. Validated19 Mar
  3. Consult.
  4. Target14 May
  5. Decided

About this application

This is an advertising consent application at 50 George Street London W1U 7GA. Westminster has handled 1,279 applications of this type. It has been with the council since 19 March 2026 and is still awaiting a decision. The site is in the Portman Estate conservation area, with 14 listed buildings nearby. There have been 2 other applications at this address. In the past year there have been 171 applications across Marylebone. We hold 1,070 applications in total for the W1U postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.See what's approved near your address

Application details

Postcode
W1U 7GA
Application type
Advert Application (ADV)
Scale / size
Small

Planning application dates

Date validated
19 March 2026

Applicant and agent

Agent
DARA Planning
Agent address
3 - 5 Duke Street London W1U 3ED United Kingdom

Planning decision

Statutory period
56 days

Additional information

Planning Portal ID
PP-14793957
Comments
0
Documents
8

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Conservation area: Portman Estate
  • Listed building: Grade II: 49 and 50, Manchester Street W1On or next to this site · +2 more
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (21)

flood storage areas, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

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Before the decision

You may need a heritage statement. Heritage & archaeology consultants near this site

A listed building is on or next to this site.

Nearest first, within 25 miles of the site. Every firm is listed free.

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