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419 - 420 Strand London WC2R 0PT

24/03297/ADVAdvert Application (ADV)Awaiting decision
Advertisement consent
Approximate site (title boundary)
Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

Proposal

Display of an externally illuminated fascia sign measuring 0.7m X 6.828m, externally illuminated hanging sign measuring 0.6m X 0.6m, and non illuminated other sign measuring 0.7m X 6.4m

Received
18 May 2024
Decision due
13 July 2024
Ward
St James's
Agent
JV Architecture
  1. Received18 May
  2. Validated18 May
  3. Consult.
  4. Target13 Jul
  5. Decided

Have your say

Comment on the council's siteDocuments (9)

About this application

This is an advertising consent application at 419 - 420 Strand London WC2R 0PT. Westminster has handled 1,279 applications of this type. It has been with the council since 18 May 2024 and is still awaiting a decision. The site is in the Covent Garden conservation area, with 20 listed buildings nearby. There are no previous applications recorded at this address. In the past year there have been 478 applications across St James's. We hold 186 applications in total for the WC2R postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
WC2R 0PT
Application type
Advert Application (ADV)
Scale / size
Small

Planning application dates

Date validated
18 May 2024

Applicant and agent

Agent
JV Architecture
Architect profile
JV ARCHITECTURE LTD
Agent address
9 The Orchard Banstead SM7 2BP

Planning decision

Statutory period
56 days

Additional information

Planning Portal ID
PP-13076851
Comments
0
Documents
9

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Conservation area: Covent Garden
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
  • Brownfield land register: Walter House, 418-422 Strand, London, WC2R 0PTRegister site at or near this address
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (21)

flood storage areas, listed buildings, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves and heritage coasts.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

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