Skip to content

70 Piccadilly London W1J 8HP

12/06425/ADVAdvert Application (ADV)Refused
Advertisement consent

Refused on 10 July 2012

Council decision: Application RefusedDelegated (officer decision)

Approximate location: the centre of the postcode, not the exact property.

Proposal

Display of internally illuminated projecting box sign measuring 700mm x 700mm. (SPLIT DECISION)

Received
18 June 2012
Decision level
Delegated (officer decision)
Ward
West End
Agent
Leckenby Associates Ltd
  1. Received18 Jun
  2. Validated18 Jun
  3. Consult.
  4. Target13 Aug
  5. Decided10 Jul

Decided in 22 days (council typically 49)

About this application

This is an advertising consent application at 70 Piccadilly London W1J 8HP. Westminster has handled 1,279 applications of this type. This one was decided in 22 days, 4 weeks quicker than Westminster's typical decision time. The site is in the Mayfair conservation area, with 18 listed buildings nearby. There have been 2 other applications at this address. In the past year there have been 484 applications across West End. We hold 940 applications in total for the W1J postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
W1J 8HP
Application type
Advert Application (ADV)
Scale / size
Small

Planning application dates

Date validated
18 June 2012
Target decision date
13 August 2012
Committee meeting
10 July 2012

Applicant and agent

Agent
Leckenby Associates Ltd
Architect profile
LECKENBY ASSOCIATES LIMITED
Agent address
220 Northfield Avenue London London W13 9SJ United Kingdom

Planning decision

Statutory period
56 days

Additional information

Comments
0
Documents
3

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations at the address point. Ones next to the site may also apply.

  • Conservation area: Mayfair
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
  • Brownfield land register: 70-73 Piccadilly London W1J 8HPRegister site at or near this address
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (21)

flood storage areas, listed buildings, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves and heritage coasts.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Associated applications

  1. 2012
    18 Jun

    Installation of a new shopfront

    ApprovedApplication for full Planning PermissionFiled alongside12/06043/FULL
  2. 2012
    18 Jun

    Display of internally illuminated fascia sign (letters only) measuring 0.2m x 3.7m

    ApprovedAdvertisement consentFiled alongside12/06044/ADV
  3. 2012
    18 Jun

    Display of internally illuminated projecting box sign measuring 700mm x 700mm. (SPLIT DECISION)

    This applicationRefusedAdvertisement consent12/06425/ADV

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

Track this application

Get email alerts when there is a planning decision or status change.

Get email alerts near W1J

New planning applications delivered to your inbox daily.

Around this site

Discuss this application on r/PlanningPermissionUK

For applicants and trades

Planning something similar?

See what the council approved and refused on your street for the project you have in mind. Pick your home and get the evidence before you pay for drawings.

See what gets approved on your streetBuying this property? Report on this address