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Sainsburys Store Hartham Lane Hertford Hertfordshire SG14 1QW

3/18/1585/ADVAdvertisement ConsentRefused

Proposal

Free-standing internally illuminated digital advertisement display unit at front entrance.

Received
9 July 2018
Decided
19 September 2018 · Refuse Consent (LBC & ADV)
Decision level
Delegated (officer decision)
Ward
Hertford - Bengeo
Approximate site (title boundary)
Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

  1. Received9 Jul
  2. Validated25 Jul
  3. Consult.15 Aug
  4. Target
  5. Decided19 Sep

Decided in 56 days (council typically 63)

9 weeks typical decision time in East Hertfordshire89% of advertising applications approved

This is an advertising consent application at Sainsburys Store Hartham Lane Hertford Hertfordshire SG14 1QW. East Hertfordshire has handled 417 applications of this type and approves 80% of them, typically deciding them in 56 days. This one was decided in 72 days, 2 weeks longer than East Hertfordshire's median. The site is in the Hertford conservation area, with 3 listed buildings nearby. There are no previous applications recorded at this address. We hold 2,834 applications in total for the SG14 postcode area.

Application Details

Reference
3/18/1585/ADV
Address
Sainsburys Store Hartham Lane Hertford Hertfordshire SG14 1QW
Postcode
SG14 1QW
Local Authority
East Hertfordshire
Application Type
Advertisement Consent
Scale / Size
Small
Decision Status
Rejected
Current Status
Decided
Ward
Hertford - Bengeo
Parish
Hertford Town Council

Applicant & Agent

Agent Address
33 Golden Square London W1F 9JT

Planning Application Dates

Date Received
9 July 2018
Consultation Expiry
23 August 2018
Date Decided
19 September 2018
Date Validated
25 July 2018
Date Submitted
9 July 2018
Consultation End
15 August 2018
Neighbour Consultation End
15 August 2018
Last Date for Comments
23 August 2018
Committee Meeting
31 August 2018

Planning Decision

Decision
Refuse Consent (LBC & ADV)
Decided By
Delegated Decision

Publicity

Advertisement Expiry
23 August 2018
Site Notice End
21 August 2018

Appeal

Additional Information

Planning Portal ID
PP-07117061
Comments
0
Documents
16
Constraints
32
Coordinates
51.798492, -0.079578
Enriching application data
2/3
Council recordsAppealsFlood risk

Source: East Hertfordshire

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Planning constraints

Designations that overlap or adjoin the site outline.

Not published by this council, so not checked: Article 4 directions. Ask the council if these matter.

Possibly incomplete for this council: tree preservation orders.

Also checked, none recorded (20)

flood storage areas, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-10-09. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

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