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Sainsbury's, Hartham Lane, Hertford, Hertfordshire, SG14 1QN

3/12/0749/ADAdvertisement ConsentPending Decision

Proposal

Illuminated and non-illuminated signage including 1no.3m Store Totem (internally illuminated), 3no.2m Pedestrian Totem (non-illuminated) 2no.Sainsbury Fascia lettering (internally illuminated) (Amended details ).

Received
30 April 2012
Decided
25 June 2012 · Split Decision (Advert)
Decision level
Delegated (officer decision)
Ward
Hertford - Bengeo
Approximate site (title boundary)
Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

  1. Received30 Apr
  2. Validated30 Apr
  3. Consult.
  4. Target
  5. Decided25 Jun

Decided in 56 days (council typically 63)

9 weeks typical decision time in East Hertfordshire89% of advertising applications approved

This is an advertising consent application at Sainsbury's, Hartham Lane, Hertford, Hertfordshire, SG14 1QN. East Hertfordshire has handled 417 applications of this type and approves 80% of them, typically deciding them in 56 days. This one was decided in 56 days. The site is in the Hertford conservation area, with 3 listed buildings nearby. There has been 1 other application at this address. We hold 2,834 applications in total for the SG14 postcode area.

Application Details

Reference
3/12/0749/AD
Address
Sainsbury's, Hartham Lane, Hertford, Hertfordshire, SG14 1QN
Postcode
SG14 1QN
Local Authority
East Hertfordshire
Application Type
Advertisement Consent
Scale / Size
Small
Decision Status
Unresolved
Current Status
Decided
Ward
Hertford - Bengeo
Parish
Hertford Town Council

Applicant & Agent

Agent
Indigo Planning Ltd
Agent Address
Swan Court, 11, Worple Road, London, SW19 4JS

Planning Application Dates

Date Received
30 April 2012
Consultation Expiry
7 June 2012
Date Decided
25 June 2012
Date Validated
30 April 2012
Date Submitted
30 April 2012
Committee Meeting
11 June 2018

Planning Decision

Decision
Split Decision (Advert)
Decided By
Delegated Decision

Publicity

Advertisement Expiry
7 June 2012

Appeal

Appeal Status
Appeal decided
Appeal Result
Appeal Allowed

Additional Information

Comments
0
Documents
29
Constraints
14
Coordinates
51.798490, -0.079709
Enriching application data
2/3
Council recordsAppealsFlood risk

Source: East Hertfordshire

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Associated applications

  1. 2012
    30 Apr

    Illuminated and non-illuminated signage including 1no.3m Store Totem (internally illuminated), 3no.2m…

    This applicationSplit Decision (Advert)Advertisement consent3/12/0749/AD
  2. 2012
    26 Apr

    Minor amendment to 3/10/2047/FO

    ApprovedNon-material amendmentFiled alongside3/12/0730/MA

Planning constraints

Designations that overlap or adjoin the site outline.

Not published by this council, so not checked: Article 4 directions. Ask the council if these matter.

Possibly incomplete for this council: tree preservation orders.

Also checked, none recorded (20)

flood storage areas, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-10-09. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

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