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52 Greek Street London W1D 4EQ

26/02000/ADVAdvert Application (ADV)Refused
Advertisement consent

Refused on 5 May 2026

Site boundary (council red line)

Proposal

Display of a scaffolding shroud measuring 4.9m x 5.91m for a temporary period from 25 July 2026 to 25 January 2027.

Received
26 March 2026
Ward
West End
Agent
Planning Insight
  1. Received26 Mar
  2. Validated26 Mar
  3. Consult.
  4. Target21 May
  5. Decided5 May

Decided in 40 days (council typically 49)

About this application

This is an advertising consent application at 52 Greek Street London W1D 4EQ. Westminster has handled 1,279 applications of this type. This one was decided in 40 days, 9 days quicker than Westminster's typical decision time. The site is in the Soho conservation area, with 20 listed buildings nearby. There are no previous applications recorded at this address. In the past year there have been 478 applications across West End. We hold 436 applications in total for the W1D postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
W1D 4EQ
Application type
Advert Application (ADV)
Scale / size
Small

Planning application dates

Date validated
26 March 2026
Target decision date
21 May 2026

Applicant and agent

Agent
Planning Insight
Agent address
12-18 Theobalds Road London WC1X 8SL United Kingdom

Planning decision

Statutory period
56 days

Appeal history

6009943
Allowed
Type: Commercial Appeals Service (Adverts)Procedure: Written RepresentationsDecision: 1 September 2026Dev Type: Householder developmentsReason: refused

Additional information

Planning Portal ID
PP-14812422
Comments
0
Documents
19

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Conservation area: Soho
  • Listed building: Grade II: 50, Greek Street W1On or next to this site
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
  • Brownfield land register: Development Site At 111-119 Charing Cross Road, 1-12 Manette Street, 1-4 Wedgwood Mews An…Register site at or near this address · +1 more
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (20)

flood storage areas, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves and heritage coasts.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

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