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98-100 Jermyn Street London SW1Y 6EE

17/09490/ADVAdvert Application (ADV)Awaiting decision
Advertisement consent
Approximate location: the centre of the postcode, not the exact property.

Proposal

Display of non-illuminated Christmas garland to be installed on store frontage from 5 November 2017 untill 7 January 2018.

Received
25 October 2017
Decision due
25 December 2017
Ward
St James's
Agent
Charles Tyrwhitt shirts Ltd
  1. Received25 Oct
  2. Validated30 Oct
  3. Consult.
  4. Target25 Dec
  5. Decided

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About this application

This is an advertising consent application at 98-100 Jermyn Street London SW1Y 6EE. Westminster has handled 1,279 applications of this type. It has been with the council since 25 October 2017 and is still awaiting a decision. The site is in the St James's conservation area, with 20 listed buildings nearby. There are no previous applications recorded at this address. In the past year there have been 478 applications across St James's. We hold 969 applications in total for the SW1Y postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
SW1Y 6EE
Application type
Advert Application (ADV)
Scale / size
Small

Planning application dates

Date validated
30 October 2017

Applicant and agent

Agent
Charles Tyrwhitt shirts Ltd
Agent address
98-100, Jermyn Street LONDON SW1Y 6EE

Planning decision

Statutory period
56 days

Additional information

Planning Portal ID
PP-06474303

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations at the address point. Ones next to the site may also apply.

  • Conservation area: St James's
  • Listed building: Grade II: 106, Jermyn Street Sw1On or next to this site
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (21)

flood storage areas, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

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For applicants and trades

Before the decision

You may need a heritage statement. Heritage & archaeology consultants near this site

A listed building is on or next to this site.

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Nearest first, within 25 miles of the site. Every firm is listed free.

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