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31 Churton Street London SW1V 2LY

14/02975/AD7Advert Application-Regulat. 7 Area (AD7)Approved
Advertisement consent

Approved on 7 May 2014

Council decision: Application PermittedDelegated (officer decision)

Approximate location: the centre of the postcode, not the exact property.

Proposal

Display for a temporary period of six months of a non-illuminated 'to let' board located on the face of the building at a height of between 3m and 4.6m above pavement level and measuring 1.2m x 0.9m.

Received
28 March 2014
Decision level
Delegated (officer decision)
Ward
Warwick
  1. Received28 Mar
  2. Validated28 Mar
  3. Consult.
  4. Target23 May
  5. Decided7 May

Decided in 40 days (council typically 49)

About this application

This is an advertising consent application at 31 Churton Street London SW1V 2LY. Westminster has handled 1,279 applications of this type. This one was decided in 40 days, 9 days quicker than Westminster's typical decision time. The site is in the Pimlico conservation area, with 1 listed building nearby. There are no previous applications recorded at this address. We hold 1,120 applications in total for the SW1V postcode area.

87% of advertising applications at City of Westminster were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.See what's approved near your address

Application details

Postcode
SW1V 2LY
Application type
Advert Application-Regulat. 7 Area (AD7)
Scale / size
Small

Planning application dates

Date validated
28 March 2014
Target decision date
23 May 2014
Committee meeting
7 May 2014

Applicant and agent

Agent
Daylight Signs
Agent address
225 Alma Road Enfield EN3 7BB

Planning decision

Statutory period
56 days

Additional information

Planning Portal ID
PP-03288195
Comments
0
Documents
5

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations at the address point. Ones next to the site may also apply.

  • Flood zone 3: High probability (rivers and sea)
  • Conservation area: Pimlico
  • Article 4 direction: Article 4 Basement Development Permitted Rights Removed+1 more
Also checked, none recorded (22)

flood storage areas, listed buildings, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Westminster

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

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