New Aquitaine House Exeter Way Theale Reading RG7 4PL
Proposal
Fascia signs (Signs 1, 2 and 6 on the submitted Proposed Site Plan). Three totem signs (Signs 3, 4 and 5 on the submitted Proposed Site Plan).
- Received
- 30 December 2025
- Decision due
- 10 March 2026
- Public comments
- 3
- Council
- West Berkshire Council
- Ward
- Theale
- ReceivedReceived30 Dec
- ValidatedValidated13 Jan
- Consult.Consultation12 Feb
- TargetTarget Date10 Mar
- DecidedDecided
About this application
This is an advertising consent application at New Aquitaine House Exeter Way Theale Reading RG7 4PL. West Berkshire has handled 25 applications of this type. It has been with the council since 30 December 2025 and is still awaiting a decision. The site is in 2 listed buildings nearby. There have been 6 other applications at this address. In the past year there have been 30 applications across Theale. We hold 1,947 applications in total for the RG7 postcode area.
100% of advertising applications at West Berkshire Council were approved. Across all application types, the council typically decides in about 8 weeks (median).
Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street
Application details
- Postcode
- RG7 4PL
- Application type
- Advert Application
- Scale / size
- Small
- Parish
- Theale Parish Council
Planning application dates
- Date validated
- 13 January 2026
- Consultation expiry
- 1 April 2026
- Consultation end
- 12 February 2026
- Last date for comments
- 12 February 2026
Applicant and agent
- Agent
- Lichfields
- Agent address
- Apex Plaza Forbury Road Reading EC3R 7AG United Kingdom
Planning decision
- Statutory period
- 56 days
Publicity
- Site notice start
- 11 March 2026
- Site notice end
- 1 April 2026
Additional information
- Documents
- 11
- Constraints
- 15
Site constraints
Designations that overlap or adjoin the site outline.
- Flood zone 3: High probability (rivers and sea)Part of the site
Also checked, none recorded (24)
flood storage areas, conservation areas, listed buildings, Article 4 directions, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.
A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.
Data © Crown copyright and others · sources and licences
Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.
© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.
© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.
© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.
Contains Ordnance Survey data © Crown copyright and database right 2026.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.
Planning history at this site
6 other applications at this property, newest first.
- 202623 Feb
Application for Approval of Details Reserved by Conditions 5 (lighting) and 13 (delivery and service plan) of…
ApprovedDischarge of conditions26/00427/COND - 202612 Feb
Application for Non material amendment to approved 23/02245/FULMAJ
ApprovedNon-material amendment26/00321/NONMAT - 20258 Oct
Non-Material Amendment to planning permission 23/02245/FULMAJ
ApprovedNon-material amendment25/02194/NONMAT - 202525 Apr
Application for Approval of Details Reserved by Condition 18 (foul pumping outlet system) of planning…
ApprovedDischarge of conditions25/00924/COND - 202517 Mar
Application for a Non-Material Amendment Following a Grant of Planning Permission 23/02245/FULMAJ
ApprovedNon-material amendment25/00569/NONMAT - 20257 Jan
Approval of details reserved by Conditions (16) Voids and (17) Flood Void Design of approved application…
PendingDischarge of conditions25/00006/COND
Source: West Berkshire
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Around this site
Nearby applications
- New Aquitaine House Exeter Way Theale Reading RG7 4PL26/00427/COND · ConditionsApproved0.0 mi
- New Aquitaine House Exeter Way Theale Reading RG7 4PL25/00006/COND · ConditionsAwaiting decision0.0 mi
- New Aquitaine House Exeter Way Theale Reading RG7 4PL26/00321/NONMAT · AmendmentApproved0.0 mi
- New Aquitaine House Exeter Way Theale Reading RG7 4PL25/00569/NONMAT · AmendmentApproved0.0 mi
- New Aquitaine House Exeter Way Theale Reading RG7 4PL25/00924/COND · ConditionsApproved0.0 mi
For applicants and trades
Before the decision
You may need a flood risk assessment. Drainage & flood risk consultants near this site
The site is in flood zone 3 (Environment Agency).
- 4.3 miReading
- 9.9 miNewburyRTPI
- 11.9 miWallingford
Nearest first, within 25 miles of the site. Every firm is listed free.
Contractors near this project
- Advanced Maintenance UK LimitedPlumber & Heating EngineerAir Source Heat Pump0.2 mi
- R & M Construction Services LtdElectrician0.2 mi
- Lafford & Leavey LtdWindow & Door Installer0.2 mi
- GHK Electrical Services LtdElectrician0.3 mi
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