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County Ground Football Stadium County Road Swindon SN1 2ED

S/ADV/26/0160Advertisement ConsentApproved

Approved on 24 March 2026

Council decision: Granted PermissionDelegated (officer decision)5 conditions

Site boundary (council red line)

Proposal

Electronic advertisement board only used on match days/events at the County Ground.

Received
10 February 2026
Decision level
Delegated (officer decision)
Ward
Central
Agent
Home Plan Design Services
  1. Received10 Feb
  2. Validated10 Feb
  3. Consult.6 Mar
  4. Target3 Apr
  5. Decided24 Mar

Decided in 42 days (council typically 49)

About this application

This is an advertising consent application at County Ground Football Stadium County Road Swindon SN1 2ED. Swindon has handled 81 applications of this type. This one was decided in 42 days, 7 days quicker than Swindon's typical decision time. The site is in 1 listed building nearby. There have been 2 other applications at this address. In the past year there have been 39 applications across Central. We hold 543 applications in total for the SN1 postcode area.

100% of advertising applications at Swindon Borough Council were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
SN1 2ED
Application type
Advertisement Consent
Scale / size
Small
Parish
South Swindon Parish Council

Planning application dates

Date validated
10 February 2026
Consultation expiry
6 March 2026
Consultation start
13 February 2026
Consultation end
6 March 2026
Neighbour consultation start
13 February 2026
Neighbour consultation end
6 March 2026
Last date for comments
6 March 2026
Target decision date
3 April 2026
Permission expires
24 March 2029

Applicant and agent

Applicant
Private applicant
Agent
Home Plan Design Services
Agent address
Home Plan Design Services 27B High Street Highworth Swindon SN6 7AG

Planning decision

Case officer
Clare Wood
Statutory period
52 days

Additional information

Planning Portal ID
PP-14685450
Documents
15
Constraints
3

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Flood zone 1: Low probability (rivers and sea)

Not published by this council, so not checked: Article 4 directions and tree preservation orders. Ask the council if these matter.

Also checked, none recorded (22)

flood storage areas, conservation areas, listed buildings, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Associated applications

  1. 2026
    10 Feb

    Retrospective permission for electronic advertisement board.

    ApprovedFull Planning ApplicationFiled alongsideS/26/0159
  2. 2026
    10 Feb

    Electronic advertisement board only used on match days/events at the County Ground.

    This applicationApprovedAdvertisement consentS/ADV/26/0160

Planning history at this site

1 other application at this property, newest first.

  1. 2022
    29 Nov

    Siting of mobile food van.

    ApprovedFull Planning ApplicationS/22/1730

Source: Swindon

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