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130 Lord Street Southport PR9 0AZ

DC/2024/02180Advertisement ConsentRefused

Refused on 19 December 2025

Council decision: RefuseDelegated (officer decision)1 reason for refusal

Proposal

Advertisement consent for a display of 1no. illuminated and 1no. non-illuminated signs.

Received
17 December 2024
Decision level
Delegated (officer decision)
Ward
Dukes Ward
  1. Received17 Dec
  2. Validated17 Dec
  3. Consult.16 Jan
  4. Target
  5. Decided19 Dec

Decided in 367 days (council typically 56)

About this application

This is an advertising consent application at 130 Lord Street Southport PR9 0AZ. Sefton has handled 77 applications of this type. This one was decided in 367 days, 44 weeks longer than Sefton's typical decision time. The site is in the Lord Street conservation area, with 7 listed buildings nearby. There have been 3 other applications at this address. In the past year there have been 181 applications across Dukes Ward. We hold 1,054 applications in total for the PR9 postcode area.

88% of advertising applications at Sefton Metropolitan Borough Council were approved. Across all application types, the council typically decides in about 8 weeks (median).

Based on decided applications received in the last 3 years.See what's approved near your address

Why it was refused

  1. The signage causes significant harm to a Grade II listed building that would detract from the visual amenity of this building and the Lord Street Conservation Area, which as such is contrary to Local Plan policies EQ11 "Advertisements", NH11 "Works Affecting Listed Buildings" and NH12 "Conservation Areas" and is therefore unacceptable.

From the council's decision notice.

Application details

Postcode
PR9 0AZ
Application type
Advertisement Consent
Scale / size
Small

Planning application dates

Date validated
17 December 2024
Consultation expiry
13 February 2025
Consultation end
16 January 2025

Applicant and agent

Agent
Woolrich Hunter
Agent address
The Barrons Church Road Tarleton PR4 6UP United Kingdom

Publicity

Site notice end
13 February 2025

Additional information

Documents
8

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations at the address point. Ones next to the site may also apply.

  • Conservation area: Lord Street Conservation Area
  • Listed building: Grade II: Head Post OfficeOn or next to this site · +1 more
  • Article 4 direction: Southport HMO
  • Heritage at Risk Register: Lord Street, Southport
  • Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (20)

flood storage areas, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Associated applications

  1. 2024
    17 Dec

    Approval of details reserved by conditions 3,4,5,6,7 attached to planning permission DC/2019/01372

    RefusedDischarge of conditionsFiled alongsideDC/2024/02179
  2. 2024
    17 Dec

    Advertisement consent for a display of 1no. illuminated and 1no. non-illuminated signs.

    This applicationRefusedAdvertisement consentDC/2024/02180

Source: Sefton

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