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101 Victoria Road Aldershot Hampshire GU11 1JE

26/00008/ADVAdvertisement ApplicationRefused
Advertisement consent

Refused on 23 February 2026

Council decision: Permission RefusedDelegated (officer decision)1 reason for refusal

Approximate site (title boundary)
Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

Proposal

Advertisement Consent for the installation of Transparent Flexible Crystal LED display panels to the first-floor front elevation windows

Received
8 November 2025
Decision level
Delegated (officer decision)
Ward
Manor Park
Agent
C T Foo Associates
  1. Received8 Nov
  2. Validated2 Jan
  3. Consult.27 Jan
  4. Target27 Feb
  5. Decided23 Feb

Decided in 52 days (council typically 49)

About this application

This is an advertising consent application at 101 Victoria Road Aldershot Hampshire GU11 1JE. Rushmoor has handled 71 applications of this type. This one was decided in 107 days, 8 weeks longer than Rushmoor's typical decision time. The site is in a conservation area, with 2 listed buildings nearby. There have been 2 other applications at this address. In the past year there have been 42 applications across Manor Park. We hold 744 applications in total for the GU11 postcode area.

94% of advertising applications at Rushmoor Borough Council were approved. Across all application types, the council typically decides in about 7 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Why it was refused

  1. The proposed digital advertisement board, by reason of its siting, excessive scale, design, and prominent siting, would result in a visually obtrusive and overly dominant feature, unrelated to the surrounding uses and harmful to the visual amenities of the area and quality of the public realm. The proposal is therefore contrary to the objectives of the National Planning Policy Framework (2024) and Policies SP1, SP1.2, DE1 and DE9 of the adopted Rushmoor Local Plan (February 2019).

From the council's decision notice.

Application details

Postcode
GU11 1JE
Application type
Advertisement Application
Scale / size
Small

Planning application dates

Date validated
2 January 2026
Consultation expiry
27 January 2026
Consultation start
6 January 2026
Consultation end
27 January 2026
Neighbour consultation start
6 January 2026
Neighbour consultation end
27 January 2026
Last date for comments
27 January 2026
Target decision date
27 February 2026
Permission expires
23 February 2031

Applicant and agent

Agent
C T Foo Associates
Agent address
Suite 5 Wesley Chambers Queens Road Aldershot GU11 3JD United Kingdom

Planning decision

Statutory period
56 days

Publicity

Site notice start
6 January 2026
Site notice end
27 January 2026

Additional information

Comments
0
Documents
10
Constraints
2

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Flood zone 1: Low probability (rivers and sea)

Not published by this council, so not checked: conservation areas, Article 4 directions and tree preservation orders. Ask the council if these matter.

Also checked, none recorded (21)

flood storage areas, listed buildings, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Rushmoor

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