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Shellbrook Toys 1A Market Street Ashby De La Zouch Leicestershire LE65 1AF

21/01596/ADCAdvertisement ConsentApproved

Approved on 21 October 2021

Council decision: Application PermittedDelegated (officer decision)

Approximate site (title boundary)
Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

Proposal

Display of 1x non-illuminated signage

Received
12 August 2021
Decision level
Delegated (officer decision)
Ward
Ashby Ivanhoe
Agent
Highbury Design
  1. Received12 Aug
  2. Validated13 Aug
  3. Consult.20 Oct
  4. Target8 Oct
  5. Decided21 Oct

Decided in 69 days (council typically 56)

About this application

This is an advertising consent application at Shellbrook Toys 1A Market Street Ashby De La Zouch Leicestershire LE65 1AF. North West Leicestershire has handled 67 applications of this type. This one was decided in 70 days, 2 weeks longer than North West Leicestershire's typical decision time. The site is in the Ashby 'Town' conservation area, with 14 listed buildings nearby. There have been 2 other applications at this address. In the past year there have been 6 applications across Ashby Ivanhoe. We hold 945 applications in total for the LE65 postcode area.

100% of advertising applications at North West Leicestershire District Council were approved. Across all application types, the council typically decides in about 8 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Application details

Postcode
LE65 1AF
Application type
Advertisement Consent
Scale / size
Small
Parish
Ashby-de-la-Zouch

Planning application dates

Date validated
13 August 2021
Consultation expiry
20 October 2021
Consultation start
22 September 2021
Consultation end
20 October 2021
Neighbour consultation start
22 September 2021
Neighbour consultation end
13 October 2021
Last date for comments
20 October 2021
Target decision date
8 October 2021
Permission expires
21 October 2024

Applicant and agent

Agent
Highbury Design
Agent address
94 Alcester Road Studley B80 7NP

Planning decision

Statutory period
56 days

Publicity

Last advertised
29 September 2021
Advertisement expiry
20 October 2021
Site notice start
24 September 2021
Site notice end
15 October 2021

Additional information

Planning Portal ID
PP-10123746
Documents
8

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations that overlap or adjoin the site outline.

  • Conservation area: Ashby-de-la-Zouch
  • Listed building: Grade II: Shoulder of Mutton Public HouseOn or next to this site · +3 more
  • Nutrient neutrality catchment: River Mease SACApplies to new homes and overnight accommodation
  • Brownfield land register: Kilwardby House Kilwardby Street Ashby de la ZouchRegister site at or near this address
  • Flood zone 1: Low probability (rivers and sea)

Not published by this council, so not checked: Article 4 directions and tree preservation orders. Ask the council if these matter.

Also checked, none recorded (18)

flood storage areas, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves and heritage coasts.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: North West Leicestershire

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