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Bluebell Farm Pershore Road Earls Croome Worcester WR8 9DJ

M/26/00211/PIPPermission in PrincipleRefused
Outline / PiP

Refused on 27 March 2026

Council decision: RefusalDelegated (officer decision)2 reasons for refusal

Approximate location: the centre of the postcode, not the exact property.

Proposal

Permission in principle for the erection of between 1 and 3 dwellings

Received
10 February 2026
Decision level
Delegated (officer decision)
Ward
Upton & Ripple Ward
  1. Received10 Feb
  2. Validated20 Feb
  3. Consult.10 Mar
  4. Target
  5. Decided27 Mar

Decided in 35 days (council typically 56)

About this application

This is an outline application at Bluebell Farm Pershore Road Earls Croome Worcester WR8 9DJ. Malvern Hills has handled 213 applications of this type. This one was decided in 45 days, 11 days quicker than Malvern Hills's typical decision time. The site is in a conservation area. There are no previous applications recorded at this address. In the past year there have been 55 applications across Upton & Ripple Ward. We hold 633 applications in total for the WR8 postcode area.

62% of outline applications at Malvern Hills District Council were approved. Across all application types, the council typically decides in about 8 weeks (median).

Based on decided applications received in the last 3 years.Planning something similar? See what gets approved on your street

Why it was refused

  1. The proposal represents unjustified residential development in an open countryside location, by virtue of its location being outside of the defined settlement boundary for Ryall. This would result in an unsustainable form of development and further reliance upon the use of the private car that is in conflict with policies SWDPR03 of the South Worcestershire Development Plan Review (2026), and the relevant aims and objectives of the National Planning Policy Framework.
  2. Future occupiers of the proposed development would be poorly connected to key services by sustainable travel modes and heavily reliant on a motor vehicle due to the poor standard of the local walking routes, and the location of the application site in relation to bus stops. Therefore, the proposed development would occupy an unsustainable location, contrary to Policies SWDPR03 and SWDPR06 of the South Worcestershire Development Plan Review (2026) and the National Planning Policy Framework.

From the council's decision notice.

Application details

Postcode
WR8 9DJ
Application type
Permission in Principle
Scale / size
Small
Parish
Earl's Croome CP

Planning application dates

Date validated
20 February 2026
Consultation expiry
10 March 2026
Consultation start
20 February 2026
Consultation end
10 March 2026

Applicant and agent

Agent address
Open Space Business Centre Chequers Close Enigma Park Malvern WR14 1GP

Additional information

Documents
12

Site constraints

Checking the site
2/3
Council recordsAppealsFlood risk

Designations at the address point. Ones next to the site may also apply.

  • Flood zone 1: Low probability (rivers and sea)

Not published by this council, so not checked: conservation areas, Article 4 directions and tree preservation orders. Ask the council if these matter.

Also checked, none recorded (21)

flood storage areas, listed buildings, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

Data © Crown copyright and others · sources and licences

Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.

© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.

Contains Ordnance Survey data © Crown copyright and database right 2026.

Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.

Source: Malvern Hills

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