Development Control Pseudo Street, SW9
Refused on 26 March 2026
Proposal
Removal of the InLink unit, and installation/display of one internally illuminated double sided digital screens (75-inch) LCD Street Hub 3 Unit. (Full Planning Permission and Advertisement Consent ref : 26/00302/ADV applications received).
- Submitted
- 30 January 2026
- Council
- London Borough of Lambeth
- ReceivedSubmitted30 Jan
- ValidatedValidated
- Consult.Consultation
- TargetTarget Date
- DecidedDecided26 Mar
Decided in 55 days (council typically 56)
About this application
This is a planning application for signage at Development Control Pseudo Street, SW9. Lambeth has handled 86 applications of this type. This one was decided in 55 days. The site is in 6 listed buildings nearby. There have been 6 other applications at this address. In the past year there have been 12 applications across STEAST. We hold 1,813 applications in total for the SW9 postcode area.
54% of full planning & display of advertisements applications at London Borough of Lambeth were approved. Across all application types, the council typically decides in about 8 weeks (median).
Based on decided applications received in the last 3 years.See what's approved near your address
Why it was refused
- The proposed Street Hub with advertisements would not sustain or reinforce local distinctiveness, would London planning@lambeth.gov.uk SW2 9QQ fail to provide a contextual design response, and would not integrate with the established character of the area. They would contribute to unacceptable visual clutter to the detriment of the public realm. The proposal is therefore contrary to Policies T9, Q5, Q6, and Q17, of the Lambeth Local Plan 2021.
- The proposed Street Hub, by reason of its siting adjacent to a busy section of Brixton Road and immediately beside a bus and cycle lane, would introduce a distracting visual element that would compromise highway safety. It would also introduce unnecessary street furniture, resulting in additional street clutter and an obstruction on the footway, harming the quality and accessibility of the public realm, including for visually impaired people. The proposal is therefore contrary to London Plan Policies T4, D8 and D3, as well as the Mayor's Vision Zero objectives and TfL's Streetscape Guidance
From the council's decision notice.
Application details
- Postcode
- SW9
- Application type
- Full planning & display of advertisements
Site constraints
Designations at the address point. Ones next to the site may also apply.
- Flood zone 1: Low probability (rivers and sea)
Also checked, none recorded (24)
flood storage areas, conservation areas, listed buildings, Article 4 directions, tree preservation orders, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.
A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.
Data © Crown copyright and others · sources and licences
Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.
© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.
© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.
© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.
Contains Ordnance Survey data © Crown copyright and database right 2026.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.
Associated applications
- 202630 Jan
Removal of the InLink unit, and installation/display of one internally illuminated double sided digital…
This applicationRefusedAdvertisement consent26/00301/FUL - 202630 Jan
Removal of the InLink unit, and installation/display of one internally illuminated double sided digital…
RefusedAdvertisement consentPart of26/00302/ADV
Planning history at this site
6 other applications at this property, newest first.
- 202628 Jan
Removal of the existing InLink unit and installation of a new Street Hub unit, including the display of two…
ApprovedAdvertisement consent26/00264/ADV - 202628 Jan
Removal of the existing InLink unit and installation of a new Street Hub unit, including the display of two…
ApprovedAdvertisement consent26/00263/FUL - 202527 Nov
Installation of kitchen extract ventilation flue and associated works to Unit 23. (Full Planning Permission…
ApprovedListed building consent25/02437/LB - 202526 Nov
Application for a non-material amendment following a grant of planning permission 19/00560/FUL
ApprovedNon-material amendment25/03683/NMC - 202526 Nov
Application for a Non-Material Amendment Following a Grant of Planning Permission ref: 19/00560/FUL
ApprovedNon-material amendment25/03682/NMC - 20257 Feb
Request for a Screening Opinion in respect of an Environmental Impact Assessment (EIA) pursuant to Regulation…
ClosedAll Other25/00375/EIASCR
Source: Lambeth
Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.
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Around this site
Nearby applications
- Kiosk Outside 76 Brixton Road London SW926/00302/ADV · AdvertisingRefused0.0 mi
- 60 Brixton Road London SW9 6BS26/00517/LDCE · AmendmentRefused0.1 mi
- 33-47 Crewdson Road London SW9 0LH24/00934/RG3 · OtherApproved0.1 mi
- 16 Swift House Brixton Road London SW9 6DT24/01852/LDCE · AmendmentApproved0.1 mi
- 76 Caldwell Street London SW9 0HB26/01213/FUL · FullRefused0.1 mi
For applicants and trades
Contractors near this project
Find contractors for demolition near this site- Avent Roofing ServicesVerifiedWestminsterRoofing2.4 mi
- Nova Coat & PlasterVerifiedStreatham, LondonRenovations & RefurbishmentsPlastering2.9 mi
- Atlas South Technical Service LimitedVerifiedLondonProperty MaintenanceHandyman3.4 mi
- Orient Construction Consultancy LimitedVerifiedLondon5.1 mi
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