Whatchamacallit's, 360 Old Street, Hackney, London, EC1V 9LT

2025/2313Advertisement ConsentRefused

Proposal

Printed advertising display (6.1m X 4.5m) set within a building mural surround.

Received: 21 October 2025
Decided: 7 January 2026 · Refuse
Council: London Borough of Hackney
Ward: Hoxton East and Shoreditch Ward

Approximate site (title boundary)

Boundary © HM Land Registry, © Ordnance Survey · details

This information is subject to Crown copyright and database rights 2026 and is reproduced with the permission of HM Land Registry. The polygons (including the associated geometry, namely x, y co-ordinates) are subject to Crown copyright and database rights 2026 Ordnance Survey AC0000851063. Conditions of use.

ReceivedSubmitted21 Oct
ValidatedValidated
Consult.Consultation
TargetTarget Date
DecidedDecided7 Jan

Decided in 78 days (council typically 56)

8 weeks typical decision time in Hackney65% of advertising applications approved

This is an advertising consent application at Whatchamacallit's, 360 Old Street, Hackney, London, EC1V 9LT. Hackney has handled 334 applications of this type and approves 74% of them, typically deciding them in 70 days. This one was decided in 78 days, 8 days longer than Hackney's median. There have been 2 other applications at this address. In the past year there have been 161 applications across Hoxton East and Shoreditch Ward. We hold 1,012 applications in total for the EC1V postcode area.

Application Details

Reference

2025/2313

Address

Whatchamacallit's, 360 Old Street, Hackney, London, EC1V 9LT

Postcode

EC1V 9LT

Local Authority

Hackney

Application Type

Advertisement Consent

Scale / Size

Small

Decision Status

Rejected

Ward

Hoxton East and Shoreditch Ward

Applicant & Agent

Planning Application Dates

Date Received

21 October 2025

Date Decided

7 January 2026

Date Submitted

21 October 2025

Planning Decision

Decision

Refuse

Publicity

Appeal

Additional Information

Coordinates

51.526960, -0.080302

Enriching application data

2/3

Council recordsAppealsFlood risk

Source: Hackney

Contains public sector information from the Planning London Datahub, licensed under the Open Government Licence v3.0.

Track this application

Get email alerts when there is a planning decision or status change.

Get email alerts near EC1V

New planning applications delivered to your inbox weekly.

Planning history at this site

2 other applications at this property, newest first.

Planning constraints

Designations that overlap or adjoin the site outline.

Conservation area: South Shoreditch
Article 4 direction: A4D Non-residential to residential+2 more
Flood zone 1: Low probability (rivers and sea)

Not published by this council, so not checked: tree preservation orders. Ask the council if these matter.

Also checked, none recorded (21)

flood storage areas, listed buildings, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.

A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.

© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-10-09. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.

What's been approved on your street?

See what the council approved and refused near this address for the project you have in mind, and the rules that apply here.

Get The Signal Report

Discuss this application on r/PlanningPermissionUK

Nearby Planning Activity