76 High Street, Guildford, GU1 3HE
Refused on 23 April 2026
Council decision: RefuseDelegated (officer decision)1 reason for refusal
Proposal
Advertisement consent for one non-illuminated fascia sign and one non-illuminated projecting sign.
- Received
- 13 February 2026
- Decision level
- Delegated (officer decision)
- Council
- Guildford Borough Council
- Ward
- Castle
- ReceivedReceived13 Feb
- ValidatedValidated13 Feb
- Consult.Consultation6 Apr
- TargetTarget Date10 Apr
- DecidedDecided23 Apr
Decided in 69 days (council typically 63)
About this application
This is an advertising consent application at 76 High Street, Guildford, GU1 3HE. Guildford has handled 61 applications of this type. This one was decided in 69 days, 6 days longer than Guildford's typical decision time. The site is in the Guildford Town Centre conservation area, with 20 listed buildings nearby. There are no previous applications recorded at this address. In the past year there have been 272 applications across Castle. We hold 772 applications in total for the GU1 postcode area.
86% of advertising applications at Guildford Borough Council were approved. Across all application types, the council typically decides in about 9 weeks (median).
Based on decided applications received in the last 3 years.See what's approved near your address
Why it was refused
- The proposal for an advertisement consent for one non-illuminated fascia sign and one non-illuminated projecting sign would result in harm to the significance of the designated heritage assets. The special architectural and historic interest of the listed building, the character and appearance of the conservation area, and the setting of the listed buildings would not be preserved, with harm identified. Hence the proposal would not be in accordance with policies within the NPPF, Policy D1: Place Shaping, D3: Historic Environment of the Guildford borough Local Plan 2015-2034. Also, Policy D10: Advertisements, Hanging Signs and Illumination, Policy D18: Designated Heritage Assets, Policy D19: Listed Buildings and D20: Conservation Areas of the Guildford Borough Local Plan: Development Management Policies (2023).
From the council's decision notice.
Application details
- Postcode
- GU1 3HE
- Application type
- Advertisement
- Scale / size
- Small
- Parish
- Castle
Planning application dates
- Date validated
- 13 February 2026
- Consultation expiry
- 6 April 2026
- Consultation start
- 6 March 2026
- Consultation end
- 6 April 2026
- Neighbour consultation start
- 5 March 2026
- Neighbour consultation end
- 6 April 2026
- Last date for comments
- 10 April 2026
- Target decision date
- 10 April 2026
Planning decision
- Statutory period
- 56 days
Publicity
- Last advertised
- 6 March 2026
- Advertisement expiry
- 6 April 2026
- Site notice start
- 16 March 2026
- Site notice end
- 6 April 2026
Site constraints
Designations at the address point. Ones next to the site may also apply.
- Conservation area: Guildford Town Centre
- Flood zone 1: Low probability (rivers and sea)
Not published by this council, so not checked: Article 4 directions and tree preservation orders. Ask the council if these matter.
Also checked, none recorded (20)
flood storage areas, green belt, scheduled monuments, World Heritage Sites, World Heritage Site buffer zones, registered parks and gardens, registered battlefields, Heritage at Risk entries, nutrient neutrality catchments, national parks, National Landscapes, SSSIs, Special Areas of Conservation, Special Protection Areas, Ramsar sites, ancient woodland, national nature reserves, local nature reserves, heritage coasts and brownfield registers.
A guide only, from official open data; it is not a planning search. Flood zones cover rivers and sea, not surface water.
Data © Crown copyright and others · sources and licences
Contains public sector information from planning.data.gov.uk (MHCLG and local planning authorities), licensed under the Open Government Licence v3.0. © Crown copyright and database right 2026.
© Historic England 2026. Contains Ordnance Survey data © Crown copyright and database right 2026. The Historic England GIS Data contained in this material was obtained on 2026-11-03. The most publicly available up to date Historic England GIS Data can be obtained from HistoricEngland.org.uk.
© Natural England copyright. Contains Ordnance Survey data © Crown copyright and database right 2026.
© Environment Agency copyright and/or database right 2026. All rights reserved. Flood Map for Planning, Open Government Licence v3.0.
Contains Ordnance Survey data © Crown copyright and database right 2026.
Source: Office for National Statistics licensed under the Open Government Licence v.3.0. Contains OS data © Crown copyright and database right 2026.
Source: Guildford
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